Offering a Text/Phone Hotline on Your Terms

Date

February 18, 2016 by Brian Ghidinelli

kimi-texting.jpg

Remember when clubs used to publicize telephone hotlines as a way of keeping members informed? Dial it up and get a voice recording of the latest news. Wondering if that event was still on due to weather? Call up the hotline and hear a short recording left by the event registrar before heading out. Web and email all but replaced hotlines, but let's not throw away the phone just yet. There's a way you can have your hotline without giving up your privacy or sanity.

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Topics: Marketing

MotorsportReg features you should be using

Date

February 3, 2016 by Jennifer Ghidinelli

As I was prepping our 6 tips to kickstart your season blog a few weeks back I asked our customer success heroes Ann and Katie for a list of the best new (or old) MotorsportReg features that organizers weren't using but should. Since they see tons of events from tons of different kinds of organizations, it didn't take long to come up with the list. So here it is- the features you should be using to take your event registration form to the next level.    

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Topics: Features

Best time to post on social media

Date

January 20, 2016 by Jennifer Ghidinelli

In our last blog we gave you 6 tips to kick start your season and one of them was to plan out your event promotion ahead of time (our free promotion calendar makes this super easy). Last week I took my own advice and scheduled our weekly Facebook posts for the next 4 months.

We're not hugely active on Facebook (we've found it's not the best channel for us, read about changes to their algorithms here) but at a minimum we post a race quote each week and I was wondering if there was any new research out there on the best time to post on social media. So I did a little googling and low and behold came across a very recent infographic on the Ultimate Best Times to Post on Social Media. I changed my posting times based on this info and found an immediate increase in the number of views we were getting. And the first thing I thought was "we've gotta share this with our organizers!"

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Topics: Marketing

6 Tips to Kick Start Your Season

Date

January 2, 2016 by Jennifer Ghidinelli

Happy New Year everyone!

We're hoping 2016 is your best season yet so we're giving you a few tips to prepare your organization for takeoff!rocket_launch.jpg

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Topics: Marketing, Features

Job Opening for a Customer Success Hero

Date

December 19, 2015 by Brian Ghidinelli

Twenty-fifteen was huge for us - more organizations and more registrations than ever before. We have big plans for the future of MotorsportReg and need to do some hiring in order to execute on that vision.

We're looking for a customer success hero to provide front-line support for our event organizers and attendees. This is a full-time, fully-remote opportunity to work hand-in-hand with fun and passionate enthusiasts across North America and beyond.

Click for Job Details

We would love to hire from within our community so please share this with talented people you know! Full details and application are on our job description page.

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Topics: Misc

Pole Position- SpeedSF's Patrick Chio

Date

December 17, 2015 by Jennifer Ghidinelli

Patrick_Chio.jpgThe San Francisco Bay Area is chock full of motorsport enthusiasts which makes for a large, but competitive market for event organizers. You'll find all of the marque car clubs, the major club racing organizations and quite a few do-it-yourselfers. But Patrick Chio and his team at SpeedSF somehow manage to cut through the noise and run very successful HPDE and Time Trial programs.

Patrick first grabbed our attention with his awesome promotional emails. Great images, a clear, concise message, and simple design really made them stand out. And they're effective- a lot of the run groups sell out and SpeedSF has gone from hosting 4 events when they first started with MotorsportReg in 2013 to hosting 22 events in 2015! I asked Patrick to share the secrets to his success in this uber competitive market.

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Topics: Customers, Pole Position

Heading to Indy for PRI 2015

Date

December 2, 2015 by Jennifer Ghidinelli

PRI_2015.pngNext week we're heading to Indianapolis for the Race Track Business Conference and the Performance Racing Industry Tradeshow. We look forward to these two events every year. While us California-natives could do without the cold weather, it gives us a chance to see many of our customers, partners and MSR users face-to-face. If you're attending, let us know- we'd love to meet up!

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Topics: Travel

Payments 3.0: More frequent & flexible + better refunds

Date

January 6, 2016 by Jennifer Ghidinelli

This year has been chock-full of new features and upgrades! Photo uploads, email attachments, and season registration. Custom vehicle fields, email blaster for multiple events, and enhancements to our REST API, just to name a few.

But the next upgrade we're releasing is the big Kahuna! We've been working on this for over a year now. With several months of successful live testing, we are finally ready to announce-

A NEW PAYMENT PLATFORM!

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Topics: Features

COTA's volunteers use MotorsportReg for this weekends F1 race- you can too

Date

October 21, 2015 by Katie Moosman

Volunteers are the unsung heroes of our events. They join us unpaid and at the crack of dawn all for the love of motorsports and this incredible community we're a part of. Let's give a hats off to these wonderful folks and start making their lives (and yours) a little easier with online registration. 

Many of our organizers have brought their volunteer programs online and joining us this year with several big volunteer events was Circuit of the Americas. They recently wrapped up their first event for the Lone Star LeMans with over 300 volunteers and are getting ready for this weekend's Formula 1 race. To see how you can use MotorsportReg.com to register your volunteers online, check out how we structured their event below.   

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Topics: Customers, Features

Feature Updates - Photo/File Uploads, Email Attachments & Updated Design

Date

October 13, 2015 by Brian Ghidinelli

file-photo-upload-announcement

Today we are releasing four major updates that have me super excited. You might remember back in August when we gave you a sneak peak to a major change to the look and feel of MotorsportReg. It's here today, along with much more.

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Topics: Features, Updates

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