Happy new year! If you've ever seen a rally course book, you might be familiar with Tulip diagrams. The people at Long Haul Software have designed a iPhone/iPad Roadbook Editor that draws and shares diagrams for building route notes.
August 14, 2013 by Brian Ghidinelli
Happy new year! If you've ever seen a rally course book, you might be familiar with Tulip diagrams. The people at Long Haul Software have designed a iPhone/iPad Roadbook Editor that draws and shares diagrams for building route notes.
Topics: Misc
August 14, 2013 by Brian Ghidinelli
"The younger generation just isn't into cars like we were." I've heard three variations of this in the past two weeks from car club leadership. It stems from a shortage of young enthusiasts turning up to events so the knee-jerk reaction is that it must not be the product on sale but rather the consumer has changed. I'm not so sure I agree. Allow me to present exhibits A, B and C:
Topics: Marketing
August 14, 2013 by Brian Ghidinelli
Whether you're a professional or volunteer event organizer, everyone wants to know the bottom line at a glance. Some organizations think about it in terms of cars, others in terms of entries and some groups have more complex formulas for what constitutes break even. While we can't intuit your revenue model, we can make it easy to apply our numbers quickly to whatever model you use.We have long had the event financial report (a breakdown of who paid and how much) and an ordered inventory report (what people bought). The former shows each and every transaction for an event (both online, like credit cards, as well as offline, like cash and check), while the latter shows a summarized tally of what each attendee ordered. The confusion occurs when organizers combine these two data sets, because one reports a summarized total by attendee while the other shows a per-transaction level of detail. If you combine them, you're likely to get duplicate inventory lines and the totals don't match.
A better financial summary was in order, but we heard loud and clear that organizers didn't want to look at multiple reports so we built a new "Event Revenue, Packages, & Inventory" financial report. By attendee, it shows (1) payment totals by type, (2) total revenue and fees, (3) packages ordered and (4, not shown) inventory items those packages contain. From the simplest to most complex event, this report now tells you everything you need to know about the financial and logistical aspects of your event.
Topics: Features
June 11, 2013 by Brian Ghidinelli
Topics: Features
August 14, 2013 by Claire Lanyado
June 11, 2013 by Brian Ghidinelli
Topics: Features
August 14, 2013 by Claire Lanyado
We will be doing more webinars in the future. We welcome your requests for what you would like to learn. You can email us or post your comments below.
Interested in receiving updates on future webinars? Sign up below:
Topics: Webinar
August 14, 2013 by Claire Lanyado
We are presenting an interactive webinar series to help you use MSR. Each webinar will have a different subject, with time for questions and answers. This is a great opportunity for you to learn tips and tricks and cover areas where you need help. Brian will speak for about 25 minutes and then answer questions during the second half.
Our First MSR webinar is on July 3, 2012 at 10am Pacific Time / 1pm Eastern Time.
See the agenda below for our first webinar and join us for a great learning experience.
Topics: Webinar
June 11, 2013 by Claire Lanyado
Topics: Travel
August 14, 2013 by Brian Ghidinelli
We gave two presentations earlier this year at the BMW CCA and SCCA National Convention on social media strategy for car clubs. One of our recommendations was to use an editorial calendar in order to help plan content and marketing in advance. So long as everything remains in the head of a single volunteer, it's impossible to share the workload. We saw many eyes grow wide with excitement as we talked about scheduling all of the emails, Facebook posts and tweets for an event in one sitting using a social media dashboard like
Topics: Marketing