Brian Ghidinelli

Recent Posts

MotorsportReg Updates- June 2015

Date

August 10, 2015 by Brian Ghidinelli

Flexibility is what MotorsportReg is all about. You build your tribe with a particular experience that is everything from where you promote your events to how you greet people at the event to how you treat folks who run afoul of your rules. You can customize large parts of the data you gather with MotorsportReg including the person and attendee profiles using our custom question functionality but one category has remained static: vehicles.  

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Topics: Features

MotorsportReg Updates- May 2015

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August 10, 2015 by Brian Ghidinelli

A personal goal this year is to improve my communication with what's changed in MotorsportReg. As you may have seen on the blog and on the site, we've added a couple of people to our team which means things will begin changing at a faster (and better) rate. That means I need to tell you more frequently about the changes both obvious and not-so-obvious. Let's catch up with a series of blog posts starting today.

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Topics: Features

We prove experts wrong about declining car culture

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January 28, 2015 by Brian Ghidinelli

Record-breaking year sees 207,000 registrations; growing interest in motorsports

hpdeThe reports on the death of car culture have been greatly exaggerated.  Contrary to studies showing a declining interest in driving, MotorsportReg.com has logged a record 2014, registering more events per participant and setting a new highwater mark of 207,000 amateur motorsport participants, an increase of 15.3% over the prior year.

“While headlines cover struggling spectator events and fewer licensed teen drivers, participatory motorsport events are growing. We’ve seen a 15.3% year-over-year increase in total participants and a steady increase in the number of events each person attends annually,” explained Founder Brian Ghidinelli. “When it comes to getting off the couch and starting the engine, more people are doing it and they’re doing it more often. Amateur motorsport as a whole is not only alive but thriving.”

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Topics: News

Job Opening for a Software Developer

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January 21, 2015 by Brian Ghidinelli

Twenty-fourteen was a record breaking year for us - more organizations and more registrations than ever before.  We spent a lot of our winter thinking about the future for MotorsportReg and how we make it easier and more fun to organize, find and attend events.

We have some hiring to do in order to execute on that vision and our first opening is for a senior developer who loves building great software. This is a full-time, fully-remote opportunity to have a big impact on the future of MotorsportReg.

Click for Job Details

We would love to hire from within our community so please share this with talented people you know!  Full details and application are on ourjob description page.

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Topics: Misc

Gift Guide for the Motorsport Enthusiast

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November 25, 2014 by Brian Ghidinelli

Motorsport_giftsWith the holidays quickly approaching we threw together a gift giving guide for the road racer, karter, autocrosser, HPDE'er or all around car nut in your life.  Or if you happen to be one of those people, send this list to your family so they know what you REALLY want for the holidays. You can thank us later.

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Topics: Misc

MotorsportReg Feature Updates- May/June

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November 12, 2014 by Brian Ghidinelli

Many people don't realize but we make changes to MSR all the time - as frequent as multiple times per day.  Each update adds or improves the service and fixes bugs.  Many of these changes are small in nature so when Jennifer asks me, "What did you do recently?", it can feel like there's nothing newsworthy to pass along.  Thankfully I have a number of significant changes which makes writing this update a lot easier!

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Topics: Features

Push Your Events Like You Push Your Driving

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June 25, 2014 by Brian Ghidinelli

I instructed recently for a new program organized by the Golden Gate Chapter of the BMW CCA.  For those keeping notes, GGC was the club for whom I built the original prototype of MSR back in 2002.

GGC has a successful ladder system that moves participants from low-cost, low-commitment entry-level activities like car control clinics to higher-cost and higher-commitment events like autocross and HPDEs.  The challenge they have faced is keeping advanced drivers in their program. Some go on to club racing, some become instructors, but others simply get lost in the vast wilderness that is "open track days".

BMW-HPDE

If you're brainstorming solutions to this problem, you might throw out ideas like more track time, better instructors, or more liberal passing, to help retain those experienced students. Those might work but lots of groups do that.  GGC tried something totally different.  They purchased 7 GPS-based data acquisition units and invited 7 instructors with racing and data acquisition experience (who could translate the squiggly lines into meaningful instruction) to create a personalized "Advanced+" offering.  An increased entry fee bought the use of the data system, one-on-one coaching and double the track time to apply and learn from the intensive instruction.

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Topics: Customers, Marketing

Changes to Email Blaster (or, How I Hate noreply Addresses)

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April 19, 2014 by Brian Ghidinelli

Yahoo's DMARC change, how it broke your email and what we're doing to fix itOn Friday, we pushed a significant change to our email blaster which has a major impact on how you send email from MotorsportReg and (hopefully) a minor impact on how you receive responses to those emails.

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Topics: Misc

Heartbleed Vulnerability Response

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April 9, 2014 by Brian Ghidinelli

heartbleedYou have likely received a number of emails or seen blog and social media posts regarding security vulnerability CVE-2014-0160 which is being called the Heartbleed Bug. It affects OpenSSL, an underlying library which encrypts information sent across 60% of the Internet. It's what powers the "S" in https:// when you access secure web sites so you see the lock icon in your web browser.

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How Do You Steer This Thing?

Date

April 9, 2014 by Brian Ghidinelli

wheel-off-750x407

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Topics: Racing

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