We prove experts wrong about declining car culture

Date

January 28, 2015 by Brian Ghidinelli

Record-breaking year sees 207,000 registrations; growing interest in motorsports

hpdeThe reports on the death of car culture have been greatly exaggerated.  Contrary to studies showing a declining interest in driving, MotorsportReg.com has logged a record 2014, registering more events per participant and setting a new highwater mark of 207,000 amateur motorsport participants, an increase of 15.3% over the prior year.

“While headlines cover struggling spectator events and fewer licensed teen drivers, participatory motorsport events are growing. We’ve seen a 15.3% year-over-year increase in total participants and a steady increase in the number of events each person attends annually,” explained Founder Brian Ghidinelli. “When it comes to getting off the couch and starting the engine, more people are doing it and they’re doing it more often. Amateur motorsport as a whole is not only alive but thriving.”

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Topics: News

Job Opening for a Software Developer

Date

January 21, 2015 by Brian Ghidinelli

Twenty-fourteen was a record breaking year for us - more organizations and more registrations than ever before.  We spent a lot of our winter thinking about the future for MotorsportReg and how we make it easier and more fun to organize, find and attend events.

We have some hiring to do in order to execute on that vision and our first opening is for a senior developer who loves building great software. This is a full-time, fully-remote opportunity to have a big impact on the future of MotorsportReg.

Click for Job Details

We would love to hire from within our community so please share this with talented people you know!  Full details and application are on ourjob description page.

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Topics: Misc

Driver Assigner Tool - A Breath of Fresh Air for the Time Pressed Organizer

Date

January 14, 2015 by Katie Moosman

Paperwork stress
Before we get started, let me introduce myself. I’m Katie and I’ve been working for MotorsportReg for the past 8 months. Before that, for 6 years I used MSR on a daily basis as an organizer.

Just like many of you - I’ve spent countless hours scrambling before an event assigning my run groups, pairing instructors and gathering paperwork. Anything that could save me precious time before an event was better than gold!

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Topics: Features, Organizers

The Next Ten Thousand Members

Date

December 17, 2014 by Viet-Tam Luu

Editor's Note: This is a guest post by Viet-Tam Luu, former Director of the San Francisco Region SCCA. While these are Tam's views on his experience, we don't think it's unique to the SCCA nor women nor road racing. Is the motorsport subculture sufficiently inclusive to stay relevant and healthy?  What do you think? Share this with your fellow club members and reflect on what you are doing to engage your next 100, 1,000 or 10,000 members.

Ten_thousand_membersChoose three words that would best describe road racing in North America? Allow me; I won’t mince any words here: old, white, male.

It’s not a condemnation of a specific organization or its membership, and it’s not universally true, but any random sampling of the active members in our sport would bear me out.

At the end of a six-year run serving on the Board with San Francisco Region SCCA, I look back and reflect on our particular successes and failings. As a Director, one of my personal goals has been to attract new members to the club. Our stagnant membership numbers show that with regards to that task, achievements are still far outnumbered by unfulfilled and unaddressed opportunities. Like a racer still chasing that elusive pole position, the challenges ahead of us still loom, ever slightly beyond our reach. How do we move forward as an organization? What should the club of the future look like, and how do we get there?

Like every other organization, our clubs do not operate in a vacuum. The social climate in which we live is changing, and it behooves us to understand and adapt.

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Topics: Marketing, Organizers

Gift Guide for the Motorsport Enthusiast

Date

November 25, 2014 by Brian Ghidinelli

Motorsport_giftsWith the holidays quickly approaching we threw together a gift giving guide for the road racer, karter, autocrosser, HPDE'er or all around car nut in your life.  Or if you happen to be one of those people, send this list to your family so they know what you REALLY want for the holidays. You can thank us later.

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Topics: Misc

Check out our check-in stats

Date

November 12, 2014 by Jennifer Ghidinelli

Last month we spent a week at the SCCA National Runoffs and of course dropped in on our friends in Registration. Two of our favorite Registrars, Ceci Smith from Cal Club and Terry Roberts from NEDiv, mentioned how much they loooooove the revamped onsite check in tool. That's music to our ears!  

After their praise we decided to take a little peek at how much usage the check-in tool is actually getting. Turns out A LOT! And since Brian likes graphs and I like images for my blogs, he put a few together for me based on the last 50,000 check-ins.  

check_in_by_day

Not too surprising that the highest check-in days are Friday, Saturday, and Sunday, but I would have thought Saturday would be the highest.  And it looks like a lot of you are skipping out on work on Fridays...

On to the next graph!

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Topics: Features

7 Post Season To-Do's

Date

October 16, 2014 by Jennifer Ghidinelli

Even though it was 90 degrees here in California yesterday, I heard that Fall has arrived in other parts of the country and for a lot of organizers, that means driving seasons are winding down. To help you get through your post season, we've put together a list of 7 to-do's you should consider while making the transition to your 2015 season. 

Fall_Post_Season

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Topics: Features

6 Ways We Promote Your Events

Date

October 2, 2014 by Jennifer Ghidinelli

Promotion is one of the most important parts of running a successful motorsport event.  But it's also an area that organizations struggle with the most.  And it's the reason why WE spend a lot of time and effort promoting YOUR events.  Below are 6 ways we spread the word and help you fill your events.

Free_Promotion
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Topics: Marketing

11 Pieces of Advice from 11 Motorsport Event Organizers

Date

September 16, 2014 by Jennifer Ghidinelli

A_rising_tide_lifts_all_boatSWe're big fans of this quote. The more we can help our community grow, the bigger the community becomes. And that benefits us all. 

So I searched through our blog and pulled out some sage advice on how to run great events, straight from our organizer's mouths.  Maybe you can pick up a trick or two from our experts?

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Topics: Organizers

Now Even MORE People Are Seeing Your Events

Date

August 26, 2014 by Jennifer Ghidinelli

You probably already know (because we love talking about it!) that last year over 900,000 people looked at events on our calendar.  This is one of the many benefits of being a MotorsportReg customer.   We are THE marketplace for people looking for motorsport events and just having your event listed with us helps increase your registrations.  On a regular basis our organizers tell us they got a brand new participant because they saw it on motorsportreg.com.

SyndicationOver the last several months we've been working on a little project to get even more eyeballs looking at your events (and hopefully registering).  We have teamed up with a few key syndication partners to help spread the word about your events including regional newspapers, major search engine sites and major (non-motorsport) event sites.

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Topics: Features

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