We wanted a little more "character" for our logo and received a wide variety of ideas from a design shop. Ultimately, we came up with something we thought provided continuity but gave us a few more options depending on the target medium, size and color depth.
We also scored a shiny new favicon graphic that shows up in the address bar while browsing MotorsportReg.com - a little red M to complement the new logo.
I am especially thankful for the great input we received from our customers when we posted in-progress versions to our organizer forums. That thread was one of the longest we've ever had! :) I think the results speak for themselves and we've received a lot of positive feedback. It feels good to step into 2009 with a fresh look!
Get the Blog Feed
