It's Driver's Buying Season- Are You Listed On Our Calendar?


January 15, 2014 by Jennifer Ghidinelli

National CalendarIt's that time of the year! The weather is getting a little warmer, the flowers are blooming, and drivers are dreaming about their upcoming season.  The vast majority of drivers have a set budget and set time limit dedicated to chasing that checkered flag each year.  And where do they look to determine which events they'll attend?  The National Calendar.

Last year over 500,000 people viewed events on our website and at the writing of this post, nearly 1,800 events were listed on our calendar!  If your events aren't listed, you're missing out.  And it's best to list all of your events for the entire year.  NOW. Why? Because drivers are making their buying decisions today for the whole year. If they don't see your event, they're choosing an event from another organization.

So pull out your calendars and get those events listed!

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Topics: Marketing

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